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The Growing Use of Animations in Social Media
As algorithms favor video content, content creators are scrambling to include more video posts and animations to keep followers engaged.
Kassie Meiler
Sep 2, 20203 min read


Meet our Founder & Director of Communications: Kassie Meiler
Learn more about me, including my favorite social media platform, my hidden talent, and more! What college do you attend and what did you...
Kassie Meiler
Aug 11, 20203 min read


New Shopping Trends on Social Media 2020
Over the past few months, we have all learned the importance of technology and staying connected.
Kassie Meiler
Jul 25, 20202 min read

Influencer Marketing Has Plummeted Due To COVID-19
Some marketers are predicting a near-term 15 to 25% dip in the average price of a sponsored post as demand for branded influencer content...
Kassie Meiler
Jul 7, 20202 min read


Meet our Summer Marketing Assistant & Content Curator: Lizzie Eaton
We are so glad to have Lizzie with the GOAT team this summer. Get to know her with this fun Q&A.
Kassie Meiler
Jun 23, 20203 min read


Need A Recipe or a Life Hack? There’s a TikTok For That.
TikTok is more than funny videos and silly dances. You can learn how to unclog a sink, discover the best places to drink in Disney World,...
Kassie Meiler
Jun 12, 20202 min read

Online Communities & College Football Have More in Common Than You Think
Touchdowns aside, interacting with others and feeling a sense of belonging in a community is what it’s all about.
Kassie Meiler
Jun 9, 20203 min read

The Most “Insta-Worthy” Staycations in South Florida
Take advantage of all that South Florida has to offer… One staycation at a time!
Kassie Meiler
Jun 9, 20203 min read


4 Simple Ways to Relax From Digital Overload
Put down TikTok, exit out of Zoom, and close Facebook. You deserve a digital break ASAP.
Kassie Meiler
Jun 9, 20202 min read

Facebook's Spring Cleaning
A sleeker Newsfeed, dark mode, and an emphasis on stories and groups can all be seen on Facebook’s latest desktop design.
Kassie Meiler
May 25, 20202 min read


Pivot- The Marketing Keyword During the COVID-19 Crisis
Are you really in marketing if you haven’t heard or said the word “pivot” lately? It seems like everyone is “pivoting” their marketing and a
Kassie Meiler
Apr 12, 20202 min read

How to Verify UGC Head-On
We live in a world full of information overload. Anyone can upload anything online and call it breaking news. So how can we decipher...
Kassie Meiler
Jan 28, 20203 min read

Thrown into the “Social Fyre”
Social media is a powerful tool, and I believe it can hold companies like Fyre accountable for shady buisness practices. It will be interest
Kassie Meiler
Jan 23, 20202 min read

Why is Social Media Important for a Business?
Social media is no longer optional for a business. It is a requirement to be competitive and to stand out from the competition.
Kassie Meiler
Jan 10, 20202 min read


6 Must Dos Every Successful Facebook Group Leader Should Know
A Facebook Group is an amazing place to foster group communication and an online community.
Kassie Meiler
Dec 7, 20191 min read


Content Creation Under Your Fingertips
You might not like what Gary Vee has to say, but 7 million people on Instagram do. Gary Vaynerchuk is a well-known entrepreneur, New York...
Kassie Meiler
Nov 9, 20192 min read


Beyonce Was Right… Girls Do Run the World & They Run Online Communities Too.
Girl bosses from all over the world can be found online in closed groups and communities sharing ideas, advice, and motivation to be...
Kassie Meiler
Oct 20, 20193 min read
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